Client: Hope Spring
Industry: Charity / NGO / Clean Water Projects
Location: United Kingdom / Africa
Project: July 2025 – September 2025
Services:
Search Engine Optimization · Public Relations · Link Building
Project Overview
Hope Spring is a UK-based charity focused on clean water projects in Africa. The organization wanted to expand its online visibility, reach more potential supporters, and increase donations through organic search and digital outreach.
Web Pivots developed an integrated SEO, content, link-building, and digital PR strategy focused on increasing search visibility while strengthening the charity’s donation-focused digital presence.
Results
- +400% increase in website traffic
- 100% increase in one-time donations
- 64% growth in recurring donations
- Improved rankings for relevant charity and clean-water keywords
- Increased online visibility for fundraising campaigns and charitable projects
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